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Your Shopify mobile navigation menu is more important than you think... Over 90% of mobile visitors engage with it, making it easily the most profitable optimization you can do. Yet, most Shopify stores fail to design their navigation for conversions — They overwhelm visitors with: Confusing layouts Too many options Wrong links being shown Dysfunctional hierarchy, and the list goes on... The goal of your mobile menu is to make navigating your store, effortless It should help users to get to...

How to Simplify Your Shopify Store to Convert Better In Shopify, the biggest mistake you can make is overcomplicating your store. When customers land on your store, you have less than 4-5 seconds to capture their attention. Every unnecessary button, image, or block of text is an obstacle between them and checkout. A confused customer doesn’t buy. THE PROBLEM: Most Shopify stores try to do too much: Endless product categories. Competing banners and pop-ups. Walls of text explaining why a...

This is my process for writing high-converting copy on Shopify... It's me, Osh by the way. And I'll also be sharing with you: My top CRO test of the week Two quick tips about landing pages And of course, my copywriting secret-sauce Let's get to it... CRO Test of the Week Test displaying UGC images instead of branded photos on your landing page in sections that educate readers on how your product works. Top Two Resources of the Week I've dropped a mega-thread here with some quick-fire CRO tips...

Reader, it's Thursday. My new favorite day of the week as I get to write posts like this for you... In today's juicy newsletter, we've got: My top CRO test idea of the week An optimized re-design for a supplement brand The 3 types of Landing Pages you need to scale CRO Test of the Week Test displaying your products on your collection page in a 3x3 grid like this: Optimized Landing Page Design for Supplement Brand See the full breakdown here. The 3 Types of Landing Pages You Need To Scale...

Hey Reader, In today's newsletter, we will go over: My landing page tech stack - the 7 tools you need to build landing pages 5 things you need to build Landing Pages that convert at over 6% Top tips and threads of the week about landing pages CRO Test of the Week This is not really a test, but a key principle to make your product pages easy to read and engage with. Savings should be clear. Style swatches should be easy to switch between. Benefits should be obvious. Top Links of the Week See...

I've been designing and building landing pages for several years, and there's been only a few, what I'd call, truly essential tools that have helped me scale my clients and increase their bottom line...Reflecting Confucius' wisdom, "If a craftsman wants to do good work, he must first sharpen his tools." These are those tools... 1) Heatmap Tracking Software I use Heatmap.com to analyze a store's performance and come up with the highest-impact optimizations to boost revenue. This tools is the...

Hey hey. Got 3 minutes? Here's my simple framework to craft a landing page that converts... Just don't be fooled by the word "simple". I've used this framework on 7, 8, and 9 figure brands – and it's crushed for them. You know, as the great saying goes – it's often the simple things that deliver the majority of the results. Let's dive in: Simple High-Converting Landing Page Framework Hero Section: Start strong with a powerful headline that grabs attention. List top 3 benefits your product...