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Want a free site audit?

Want me to audit your Shopify site for free? Book a free audit here (link). – Osh More resources to help you: Free Landing Page Skool Course: (link) Figma Templates: (link) YouTube Video Training: (link) Want further help?: Get a free CRO audit of your store: (link) Learn more about what we do: (link) Book a free call w/ Osh: (link) 113 Cherry St #92768, Seattle, WA 98104-2205Unsubscribe · Preferences
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Why 95% of Shopify brands never scale

Hey, it's Osh from Conversion Alchemy here. Brutal truth. The reason why most Shopify brands never scale is because they get distracted on what doesn't bring them true results... They get distracted with "advanced-tactics" that at best only bring them short term wins. Real results ONLY come from improving the fundamentals. This means: Improving your offer Improving your copywriting Improving your UX-UI Try this today: Come up with 1 way you can improve your offer that increases AOV and...
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Why your ROAS is a lie

Osh from Conversion Alchemy here. Ads don't make you money. The pages you send them to do. When brands obsess over ad creatives but ignore the post-click experience, they are optimizing only one-half of the equation. You see... A great ad gets you attention. But A great lander converts that attention into cash. If you’re increasing ad spend but your return is flatlining, your problem is most likely not creative fatigue. Your problem is a poor post-click experience. Even a 10% lift in the...
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#1 reason your product images suck

Hey, it's Osh from Conversion Alchemy here. If you use tiny text inside your product images, you can guarantee most people aren't going to read them... Over 90 percent of shoppers browse on their phone... If they can’t read it at a glance, most are going to skip it. I see so many brands that spend a crazy amount of time designing product listing photos, only to cram them with text or make the text super small... Here's what I recommend: Try to have 1 clear message on each image. Have a...
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One of the best split-tests we run for our clients

Hey, it's Osh from Conversion Alchemy here. Want an easy and quick way to convert more customers? Optimize your FAQs. Rewrite them to address the top 7-8 objections your customers have. To find your customer's objections, read your reviews, study to your top performing ads, and run a post-purchase survey if you're extra dedicated to collecting proper data. FAQs are one of the most engaged sections on any page - so optimizing them is a high impact split test you can run. Hope you got value...
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How to leverage "psychology" to convert better

Hey, it's Osh from Conversion Alchemy here. I dropped a video a couple of weeks ago on a very powerful aspect of sales psychology that you can leverage to make your offers convert better. Watch it here. I break down exactly how to boost your offer's perceived value, simplify your shoppers' decisions, and drive more conversions - without touching your ad budget. I promise it's worth a watch. – Osh More resources to help you: Free Landing Page Skool Course: (link) Figma Templates: (link)...
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Why your ads stop working

Hey, it's Osh from Conversion Alchemy here. Most ad accounts don’t die because of ad fatigue... They die because of friction. If the offer on your landing page doesn’t match the angle in your ad, your ROAS gets slaughtered... Think about this logically... If they clicked on your ad, you've obviously peaked their interest. So your landing page should reinforce that interest, not say something completely different. Your top-performing ads already tell you what your landing pages need to say. So...
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Are landing pages actually worth it?

Let's keep it real. Are landing pages actually worth it? We sell landing pages for a few thousand each, but some of the people who reach out to us aren't sure if it's worth the investment. Here's our argument... For ads, you have to regularly invest in creating new creatives. But ads are only one-half the "conversion-equation" as I like to call it. If you want your ads to convert better, you need to also invest in optimizing where you are sending those ads to. And that means building...
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High-converting headline framework

Hey, it's Osh from Conversion Alchemy here. If your headline doesn’t land in less than 5 seconds, you’ve already lost... The solution? A 3-part framework I use on every client project: Promise — What’s the ultimate benefit?Process — How does it achieve it?Proof — Why should I believe you? When your headline, subheadline, image, and testimonial all point to the same idea — conversion rates spike. We’ve seen bounce rates drop dramatically just by aligning the first few seconds of the page with...
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